Awario pricing in 2026, plan by plan

Leadhoot teamNovember 2, 20264 min read


Awario is one of the cheapest full social listening tools. Here is what each plan includes and where the limits bite.

Awario plans and prices

PlanPriceTopicsNew mentions/moStored per topicTeam members
Starter$29/mo annual, $49 monthly330,0005,0001
Pro$149/mo15300,00015,00010
Enterprise$399/mo100Higher limitsHigher limitsMore seats

What a topic means

A topic is one thing you monitor, such as your brand, a competitor or a set of industry keywords. Each topic can contain unlimited keywords, handles, hashtags or URLs, which makes Awario's 3 topics go further than Brand24's 3 keywords. Boolean search, CSV export and PDF reports are part of the product.

Is Awario worth it?

For a small brand that wants mentions and sentiment across social, news and the web on a budget, yes: it is a fraction of Brand24's price. The limits are stored mentions (5,000 per topic on Starter) and a single seat. Like most monitoring tools it tells you who mentioned a word, not who wants to buy, so finding leads still means reading every match.

Awario vs Brand24 vs Leadhoot pricing

Awario StarterBrand24 IndividualLeadhoot Starter
Price$29/mo annual$199/mo annual$39/mo, $390/yr
Tracked items3 topics, unlimited keywords3 keywords6 sources: subreddits or X/Threads keywords
Monthly volume30,000 mentions2,000 mentionsEvery matching post, scored
AISentimentSentimentBuyer-intent score 0-100, drafted reply
Best forBudget brand monitoringSentiment across many sourcesFinding buyers on Reddit, X, Threads

Need buyers rather than mention counts? Leadhoot alerts you when someone asks for what you sell.

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More options: Awario alternatives and the best brand monitoring tools.

Common questions

Starter is $29 a month billed annually or $49 monthly. Pro is $149 a month and Enterprise $399 a month.

No. Awario offers a free trial, but no free plan.

Yes. Awario Starter is $29 a month billed annually, against $199 for Brand24 Individual, and Awario topics allow unlimited keywords where Brand24 counts each keyword.

Weighing a switch? Awario alternatives, compared

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