Awario pricing in 2026, plan by plan
Leadhoot teamNovember 2, 20264 min read
Awario is one of the cheapest full social listening tools. Here is what each plan includes and where the limits bite.
Awario plans and prices
| Plan | Price | Topics | New mentions/mo | Stored per topic | Team members |
|---|---|---|---|---|---|
| Starter | $29/mo annual, $49 monthly | 3 | 30,000 | 5,000 | 1 |
| Pro | $149/mo | 15 | 300,000 | 15,000 | 10 |
| Enterprise | $399/mo | 100 | Higher limits | Higher limits | More seats |
What a topic means
A topic is one thing you monitor, such as your brand, a competitor or a set of industry keywords. Each topic can contain unlimited keywords, handles, hashtags or URLs, which makes Awario's 3 topics go further than Brand24's 3 keywords. Boolean search, CSV export and PDF reports are part of the product.
Is Awario worth it?
For a small brand that wants mentions and sentiment across social, news and the web on a budget, yes: it is a fraction of Brand24's price. The limits are stored mentions (5,000 per topic on Starter) and a single seat. Like most monitoring tools it tells you who mentioned a word, not who wants to buy, so finding leads still means reading every match.
Awario vs Brand24 vs Leadhoot pricing
| Awario Starter | Brand24 Individual | Leadhoot Starter | |
|---|---|---|---|
| Price | $29/mo annual | $199/mo annual | $39/mo, $390/yr |
| Tracked items | 3 topics, unlimited keywords | 3 keywords | 6 sources: subreddits or X/Threads keywords |
| Monthly volume | 30,000 mentions | 2,000 mentions | Every matching post, scored |
| AI | Sentiment | Sentiment | Buyer-intent score 0-100, drafted reply |
| Best for | Budget brand monitoring | Sentiment across many sources | Finding buyers on Reddit, X, Threads |
Need buyers rather than mention counts? Leadhoot alerts you when someone asks for what you sell.
Find my first leadMore options: Awario alternatives and the best brand monitoring tools.
Common questions
Weighing a switch? Awario alternatives, compared

